January 30: Soft drink brand Coca-Cola has launched a television commercial for its upcoming campaign Mo:motsav.

Coca-Cola said in a statement it will be celebrating this Mo:motsav campaign with a different theme from the last three years. This year, Coca-Cola has launched a TV commercial with a totally new theme ‘Coke Ra Mo:mo Perfect Jodi.’

As per the theme, this campaign will add new experience for people to enjoy varieties of mo:mo with Coca-Cola and make the experience better sharing with their loved one, the statement said. 

The brand ambassador of Coca-Cola in Nepal Priyanka Karki will be seen in TV commercial. Priyanka has a been part of every Mo:motsav campaign but this is the first time she has appeared in TV commercial of Coca-Cola Mo:motsav with actor Ayushman Deshraj Joshi and actor Aakash Shrestha.

Speaking about the campaign, Ambuj Singh, country director of Coca-Cola Nepal, said, “It is known that coke and food when consumed together enhance the total consumption experience, thus making it a ‘perfect jodi’. We have tried to localise this global thought, through a campaign that speaks about enhancing the taste of mo:mos when consumed with Coca-Cola  and friends. This communication is conceptualized and made in Nepal from scratch, and is a testament to the fact that Nepal’s advertising talent is on par with the global capability, and we are proud to contribute to the advertising ecosystem here.”