‘Product is More Important than Profit’

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S.P. Sarma is the Senior General Manager of the Global Operation for Godrej Security Solutions India. Graduated in Engineering and MBA, Sarma has been working with Godrej for the last 23 years. He served the company with different roles from service, sales and marketing and became the head of the global operation. In an interview with New Business Age when he was in Kathmandu recently, Sarma explained the necessity of the security products in business organizations. Excerpts:
 
What is the purpose of your current trip to Nepal? 
My trip is to meet the customers and our partners in Nepal. We organize such kinds of trips time to time because we value our customers very much. We feel that whatever success has been there, It is because we are able to meet the demand of customers. And the expectation of the customers can be fulfilled if we come and listen to them. 
 
Could you please tell us about Godrej Security Solutions? 
Godrej Security Solutions is a 100 years old division of Godrej Company. Our company is providing security products to financial institutions, jewelry companies, private organizations and households. We started producing these products in 1992 and now we have developed many advanced products according to the demand of customer. We believe that the product is more important than profit. With Godrej security solutions customers can get peace of mind. The other benefit they get is trust. We have been able to live up because of the trust of our customers. Majority of Financial Institutions functioning today are offered our prompt and efficient services. 
 
What are your business strategies for your security products in the international market? 
Our security products are of latest technologies. We are present in Europe, Africa, South East Asia and every year we have valuable partners. Security is running battle . It is essential to keep pace with the latest technology to meet growing needs. This is the reason why we have graduated from simple lever and tumbler locks several years ago to modern, intelligent technologies. We are also doing research and developing in new ways to update our products. So far, as I said, we have been able to win trust of the customers. Our business is also going good and we are planning to put up a new plant in Maharashtra, Mumbai. 
 
We have moved from being simply a seller of security products to a company selling comprehensive security solution. We offer diverse security product solutions including technologically advanced sphere such as cameras with analytics, substance detectors (bomb, bullets, and narcotics), X-ray baggage scanners, biometrics and access control systems, burglary and fire resistant safes, road blockers and marine solutions. Our products are tested stringently at leading testing laboratories i.e. SP Test in Sweden, VDS Test in Germany and the underwriter’s laboratory in the United States. Our plant in Mumbai is rated as one of the finest and largest factories in India. Our passion to offer international quality product with prompt supply, delivery, installation and most importantly after-sales servicing have been commended by many reputed companies. 
 
How do you see the prospects of your business in Nepal? 
I think it is very good. We see Nepal being very vibrant and I personally see that Nepal is on the way to development. And I feel that the banks and financial institutes are going to be the lubricants which will further enhance the development. We may offer our service to these banks and financial institutes as our commitment is to win the trust of our customers. Our supply of Godrej products to Nepal Rastra Bank and Nepal Bank Ltd made in the 1960’s still stands strong to this day, same as our sincerity and services towards our customers. We can proudly state that we have been able to come up to our customers’ expectations. 
 
How can Nepali customers get your service in Nepal? 
Our commitment to the services to our customers is delivered almost by our trusted partner; - Nepal Commercial Enterprises Pvt. Ltd. It provides Godrej security equipment, home and office furniture, storage equipment and locks along with numerous retail outlets to our customers in Nepal. They also retail home safes and locks at Bhat-Bhateni and other outlets, making security a convenient purchase around their vicinity. The corporate showroom at Pulchowk offers a wide range of products from locking systems, security solutions, and home and office furniture.
 

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