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February 25: Tata Motors, along with its distributor Sipradi Trading Pvt Ltd, announced its entry into the growing Compact SUV segment in Nepal with the commercial launch of Tata Nexon - the new Gen-next lifestyle SUV.
The company said in a statement that it is Tata Motors’ fourth product based on the ‘Impact Design’ philosophy.
Launched at an introductory price of Rs 3.2 million for the petrol variant and Rs 4.1 million for the diesel variant, Tata Nexon is one of the most competitively priced SUVs in its segment, the company claimed. The vehicle has been available for sale starting from February 22 at 20 authorized sales outlets across Nepal.
Speaking at the launch, Sujan Roy, head of International Business at Passenger Vehicle Business Unit of Tata Motors, said, “As part of our business strategy, we are renewing the focus on filling product gaps and tapping emerging white spaces.We introduce products that not just enhance the brand but are aligned with the rising aspirations of customers. The Tata Nexon It is the culmination of this radical shift in thinking and will further expand Tata Motors’ addressable market.”
Unveiling the Tata NEXON, Siddhartha SJB Rana, executive chairman of Sipradi Trading Pvt Ltd, said, “With the launch of the Tata Nexon, we have now expanded our business beyond hatchbacks and sedans. This is our first big step into the Compact SUV segment, and we are proud to do it with a high-quality product from the house of Tatas.”
Tata Nexon is available in four variants (XE, XM, XT, and XZ+) and five colours (vermont red, moroccan blue, seattle silver, glasgow grey, and calgary white),with a standard warranty of 75,000 km or 3 years, whichever is earlier.
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