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			'title' => 'Glimpses Of The Event Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<div>
	<strong>Image 1</strong></div>
<div>
	&nbsp;</div>
<div>
	The New Business Age family with the dignitaries and the award winners</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 2</strong></div>
<div>
	&nbsp;</div>
<div>
	Former Miss Nepal Sadichha Shrestha with Sharad Pradhan of Nepal Tourism Board</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 3</strong></div>
<div>
	&nbsp;</div>
<div>
	Panel discussion during the event moderated by Hotel Annapurna CEO Upaul Majumdar</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 4</strong></div>
<div>
	&nbsp;</div>
<div>
	Dignitaries from the tourism related sectors during the event at Hotel Annapurna</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<p>
		<strong>PARTNERS&rsquo; </strong>VIEWS</p>
	<p>
		<br />
		<img alt="upual" src="/userfiles/images/upual.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 169px; " /></p>
	<p>
		<strong>Upaul Majumdar</strong></p>
	<p>
		<strong>CEO of Hotel Annapurna</strong></p>
	<p>
		I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a &lsquo;can-do&rsquo; attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream. There is some movement which has started this year. And many initiatives of uniting the different segment of the industry like hotels, travel &amp; tour agencies, air lines and department of tourism has been taken. This initiative should see some &ldquo;value driven&rdquo; benefit for all sectors.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="" src="/userfiles/images/qatar(2).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 241px; height: 74px; " /></p>
	<p>
		<strong>Qatar Airways Spokesperson</strong></p>
	<p>
		Qatar Airways contribution to Nepal tourism has been very significant. Recently it helped in removing the obstructing radio antenna in Khumaltar. Qatar Airways has assisted in bringing new technology in aviation safety in Nepal through installation of a Required Navigation Performance &mdash; Authorisation Required (RNP-AR) approach into Tribhuvan International Airport (TIA), becoming the first airline in the world to operate an aircraft with a new navigational approach in Nepal. Also it is the biggest international contributor for Nepalese tourism sector by bringing in more than one lakh people to Kathmandu. Qatar Airways has always been supporting any kind of tourism activities in Nepal. This conclave brought together various stake-holders from the tourism industry of Nepal. We discussed the various problems relating to tourism and the solutions we can use to improve the current situation.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="sadichha" src="/userfiles/images/Sadichha.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 170px; " /></p>
	<p>
		<strong>Sadichha Shrestha</strong></p>
	<p>
		<strong>Corporate Communication Officer, Ace Travels</strong></p>
	<p>
		We need an effective plan and focus on how to bring more tourists to Nepal. Unlike other countries where people make artificial islands, beaches etc to promote tourism, Nepal have its own unique natural beauty. This is a gift from god to us and we should protect it with good governance and with well researched business module to earn more revenue and generate employment. We should be proud of Nepal and there is an urgent need to promote Nepal&rsquo;s religious and spiritual places. We can also promote yoga, meditation and adventure tourism because I think these are the areas where we can attract more tourists.</p>
	<p>
		&nbsp;</p>
</div>
<p>
	&nbsp;</p>',
			'published' => true,
			'created' => '2013-09-23',
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			'description' => 'I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a ‘can-do’ attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream.',
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			'title' => 'Award Winners Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>Amitabh Kant</strong></p>
<p>
	Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 &amp; Chairman of Indian Tourism Development Council)</p>
<p>
	&ldquo;It was at the peak of this crisis, the Incredible India campaign to position India as a tourist destination was launched. But Every Crisis is an Opportunity and now tourism in India is a growing market. There is a need to raise Nepal&rsquo;s service standards, creating premium brand of experiential tourism, positioning of exotic Nepal, adding new international airport, additional terminals and new air-routes, domestic and foreign investments in tourism services etc. Thank you for this award&rdquo;</p>
<p>
	<br />
	<img alt="tourism" src="/userfiles/images/tourism(1).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 207px; " /></p>
<p>
	<strong>Tourism Malaysia</strong></p>
<p>
	Best Asian Tourism Initiative (Award received by South Asia Director of Tourism Malaysia, Amran Abdul Rahman)</p>
<p>
	&ldquo;I am very happy to receive this award. Such event will boost the Nepal tourism industry but we need to focus and plan a well researched module to make Nepal one of the best tourist places in the world. In Malaysia people know Nepal more than India because of its long association and common features in terms of lifestyle. I am sure with such events we will have a strong bonding with Nepal in terms of tourisms.&rdquo;</p>
<p>
	<br />
	<img alt="megh bahadur kc" src="/userfiles/images/Megh.jpg" style="margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 185px; " /></p>
<p>
	<strong>Megh Bahadur Ale</strong></p>
<p>
	Best Eco-friendly Himalayan Tourism Initiative (He is the founder president of Nepal River Conservation Trust)</p>
<p>
	<br />
	&ldquo;This is for the first time I am receiving such award for my contribution towards nature in Nepal. I would like to request the people of Nepal and the government to save our Bagmati. I want more people to participate in the Bagmati River Festival and request them actively involved in raising awareness to conserve and preserve the beautiful Himalayan Rivers of Nepal. I don&rsquo;t have any word to express myself. I am extremely happy and thanks for the organiser for choosing me for such a prestigious award. I would like to pay my regards to New Business Age for giving me this honour and in future I will continue to dedicate myself in saving the eco system of Nepal. I think youths and school children will play a major role in saving this country from ecological hazards,&rdquo;</p>',
			'published' => true,
			'created' => '2013-09-22',
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			'description' => 'Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 & Chairman of Indian Tourism Development Council)',
			'sortorder' => '1705',
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	(int) 2 => array(
		'Article' => array(
			'id' => '1843',
			'article_category_id' => '204',
			'title' => 'Challenges: Safe And Conducive Environment For Investment',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry.</strong></p>
<p>
	<br />
	<strong>Challenges: Safe and Conducive Environment for Investment</strong></p>
<p>
	<br />
	<strong>We are aware that the tourism industry in Nepal has taken some hard knocks in the last decade. Now is the time to move ahead.</strong></p>
<p style="margin-left:12.0pt;">
	<br />
	<br />
	By Shreejana Rana</p>
<p>
	&nbsp;</p>
<p>
	We are all aware the tourism industry in Nepal has taken some hard knocks in the last decade. Young democracies are vulnerable to political instability, and sacrifices are inevitable. But we just cannot sit and stare idly at years of our hard work and investment being blownaway senselessly. Creative thinking and co-ordinated planning are imperative. Our children&rsquo;s futures are at stake. However, we as investors in the tourism industry, require a safe and conducive environment for us to invest further to enhance our products and services.</p>
<p>
	Honourable Minister of Tourism, this is where the Government of Nepal could engage more with all us stakeholders to create a friendly environment where we feel encouraged and safe to invest further to bring up our products and facilities to international standards. And it is my humble request to view us as partners &ndash; not just sharp business people &ndash; in the development of the industry and the country.</p>
<p>
	For far too long, we have neglected to nurture and prioritise quality in order to use tourism as a medium to further ties and appreciate the differences &ndash; and similarities &ndash; between countries and their cultures. In order to get the full benefit from tourism &ndash; not always measured in dollars &ndash; we all need to pull up our socks and raise the bar even higher.&nbsp;Investment in education, training, human resources, marketing, adoption of best practices and collaboration between the public and private sectors are imperative. Corporate structures have to be re-defined and standardization of services has to be implemented and monitored rigorously.</p>
<p>
	I would like to share with the officiating CEO, Nepal Tourism Board, Subash Nirola that Nepal Tourism Board has been playing a pro-active role ensuring all tourism stakeholders are aware of the issues affecting the industry. We appreciate this change in attitude. You can count on us to support your initiatives and look forward to more brainstorming sessions.&nbsp;We are extremely excited to have Amitabh Kant, the genius behind the &ldquo;Incredible India&rdquo; campaign in the event. I&rsquo;ll tell you why we hope to pick your creative brain and adopt your ideas shamelessly to increase the market-ability of Nepal.</p>
<p>
	&ldquo;Malaysia, Truly Asia&rdquo; campaign captured the imagination of travellers from all over the world. As a marketing campaign, it probably has no peers, and is a lesson to all of us. We will definitely share our views with the South Asia Director of Tourism Malaysia Amran Abdul Rahman on how to take Nepal in the global map in terms of tourism.<br />
	&nbsp;</p>
<p>
	<strong>(Shreejana Rana is Director, CSR and R&amp;D, Hotel Annapurna)</strong><br />
	&nbsp;</p>',
			'published' => true,
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		'Article' => array(
			'id' => '1842',
			'article_category_id' => '204',
			'title' => 'Premium Tourism Paradigm For ‘Naturally Nepal’',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<strong>Tourism And Aviation Next 2013</strong></p>
<p>
	<br />
	<strong>Premium Tourism Paradigm for &lsquo;Naturally Nepal&rsquo;</strong></p>
<p>
	&nbsp;</p>
<p>
	By Madan Lamsal</p>
<p>
	&nbsp;</p>
<p>
	&nbsp;</p>
<p>
	Come September 27 and the world will celebrate &lsquo;Tourism Day&rsquo;. Considering the third largest industry in the world and an engine to generate more employment as compare to other industries, we along with our partners have decided to come up with this event to promote tourism in Nepal and to honour those&mdash; globally and locally &mdash; who has done a commendable job in taking the tourism in the global map.</p>
<p>
	The Conference is basically to focus on Tourism and Aviation Next. This will help us to understand this industry much better and will give us the necessary information, analysis and views to take Nepal to the global platform on the World Tourism Day through various means of communications. And what could be more communicative then newspapers, magazines, portals, TV channel and radio.</p>
<p>
	For many years tourism in Nepal has been value-for-money, adventure-driven, backpackers&rsquo; tourism. But over the years the sheen is gradually fading despite a treasured destination for leisure, religious, adventure and nature tourism. It is unfortunate that the average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.</p>
<p>
	The focus of our conference is to explore through deliberations and interactions of all major stake-holders of Nepal Tourism. If we can evolve a premium tourism model or paradigm then only we can generate more revenue under the banner of &ldquo;Naturally Nepal&rdquo;.</p>
<p>
	It is good to feel that the Tourism and Aviation Next meet brings together various leading stake-holders from Nepal Tourism Board, hotels, resorts, domestic airlines, helicopter services etc.</p>
<p>
	This meet is expected to lead a broad understanding on what can be the contours of such a premium tourism model and how can it be created, propagated, executed and benefited from. There is a need to focus on the rise of aviation sector in this country (both domestic and international) in Nepal. We are facing some challenges from meeting the quality, ways and means of increasing passenger load, technological innovations, and a sustainable business model.</p>
<p>
	But I am hopeful that together we can overcome such challenges in bringing more tourists to Nepal from across the world. Strong international and domestic aviation is at the heart of premium tourism in Nepal. Most of the domestic airlines and global aviation sector are not doing well financially in Nepal. Except a few, all have a revenue loss annually in their daily operations.</p>
<p>
	People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry. Also, the government should look into the pro-active policy to promote tourism in Nepal. We should also learn from the concept of &lsquo;Incredible India&rsquo; and Gods Own Country conceptualised by Amitabh Kant, former joint secretary in the tourism ministry from 2001 to 2007 and Malaysia&rsquo;s rising tourism industry.</p>
<p>
	I hope this event becomes a landmark in the context of the second largest source of foreign exchange for Nepal and its further growth.&nbsp;Though it is a daunting task but together we can make a beautiful Nepal.</p>
<p>
	&nbsp;</p>
<p>
	<strong>(Madan Lamsal, Chairman of New Business Age Pvt Ltd)</strong></p>',
			'published' => true,
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View::_evaluate() - CORE/Cake/View/View.php, line 971
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View::render() - CORE/Cake/View/View.php, line 473
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Dispatcher::_invoke() - CORE/Cake/Routing/Dispatcher.php, line 200
Dispatcher::dispatch() - CORE/Cake/Routing/Dispatcher.php, line 167
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Code Context
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			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<div>
	<strong>Image 1</strong></div>
<div>
	&nbsp;</div>
<div>
	The New Business Age family with the dignitaries and the award winners</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 2</strong></div>
<div>
	&nbsp;</div>
<div>
	Former Miss Nepal Sadichha Shrestha with Sharad Pradhan of Nepal Tourism Board</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 3</strong></div>
<div>
	&nbsp;</div>
<div>
	Panel discussion during the event moderated by Hotel Annapurna CEO Upaul Majumdar</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 4</strong></div>
<div>
	&nbsp;</div>
<div>
	Dignitaries from the tourism related sectors during the event at Hotel Annapurna</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<p>
		<strong>PARTNERS&rsquo; </strong>VIEWS</p>
	<p>
		<br />
		<img alt="upual" src="/userfiles/images/upual.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 169px; " /></p>
	<p>
		<strong>Upaul Majumdar</strong></p>
	<p>
		<strong>CEO of Hotel Annapurna</strong></p>
	<p>
		I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a &lsquo;can-do&rsquo; attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream. There is some movement which has started this year. And many initiatives of uniting the different segment of the industry like hotels, travel &amp; tour agencies, air lines and department of tourism has been taken. This initiative should see some &ldquo;value driven&rdquo; benefit for all sectors.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="" src="/userfiles/images/qatar(2).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 241px; height: 74px; " /></p>
	<p>
		<strong>Qatar Airways Spokesperson</strong></p>
	<p>
		Qatar Airways contribution to Nepal tourism has been very significant. Recently it helped in removing the obstructing radio antenna in Khumaltar. Qatar Airways has assisted in bringing new technology in aviation safety in Nepal through installation of a Required Navigation Performance &mdash; Authorisation Required (RNP-AR) approach into Tribhuvan International Airport (TIA), becoming the first airline in the world to operate an aircraft with a new navigational approach in Nepal. Also it is the biggest international contributor for Nepalese tourism sector by bringing in more than one lakh people to Kathmandu. Qatar Airways has always been supporting any kind of tourism activities in Nepal. This conclave brought together various stake-holders from the tourism industry of Nepal. We discussed the various problems relating to tourism and the solutions we can use to improve the current situation.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="sadichha" src="/userfiles/images/Sadichha.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 170px; " /></p>
	<p>
		<strong>Sadichha Shrestha</strong></p>
	<p>
		<strong>Corporate Communication Officer, Ace Travels</strong></p>
	<p>
		We need an effective plan and focus on how to bring more tourists to Nepal. Unlike other countries where people make artificial islands, beaches etc to promote tourism, Nepal have its own unique natural beauty. This is a gift from god to us and we should protect it with good governance and with well researched business module to earn more revenue and generate employment. We should be proud of Nepal and there is an urgent need to promote Nepal&rsquo;s religious and spiritual places. We can also promote yoga, meditation and adventure tourism because I think these are the areas where we can attract more tourists.</p>
	<p>
		&nbsp;</p>
</div>
<p>
	&nbsp;</p>',
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			'description' => 'I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a ‘can-do’ attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream.',
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			'article_category_id' => '204',
			'title' => 'Award Winners Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>Amitabh Kant</strong></p>
<p>
	Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 &amp; Chairman of Indian Tourism Development Council)</p>
<p>
	&ldquo;It was at the peak of this crisis, the Incredible India campaign to position India as a tourist destination was launched. But Every Crisis is an Opportunity and now tourism in India is a growing market. There is a need to raise Nepal&rsquo;s service standards, creating premium brand of experiential tourism, positioning of exotic Nepal, adding new international airport, additional terminals and new air-routes, domestic and foreign investments in tourism services etc. Thank you for this award&rdquo;</p>
<p>
	<br />
	<img alt="tourism" src="/userfiles/images/tourism(1).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 207px; " /></p>
<p>
	<strong>Tourism Malaysia</strong></p>
<p>
	Best Asian Tourism Initiative (Award received by South Asia Director of Tourism Malaysia, Amran Abdul Rahman)</p>
<p>
	&ldquo;I am very happy to receive this award. Such event will boost the Nepal tourism industry but we need to focus and plan a well researched module to make Nepal one of the best tourist places in the world. In Malaysia people know Nepal more than India because of its long association and common features in terms of lifestyle. I am sure with such events we will have a strong bonding with Nepal in terms of tourisms.&rdquo;</p>
<p>
	<br />
	<img alt="megh bahadur kc" src="/userfiles/images/Megh.jpg" style="margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 185px; " /></p>
<p>
	<strong>Megh Bahadur Ale</strong></p>
<p>
	Best Eco-friendly Himalayan Tourism Initiative (He is the founder president of Nepal River Conservation Trust)</p>
<p>
	<br />
	&ldquo;This is for the first time I am receiving such award for my contribution towards nature in Nepal. I would like to request the people of Nepal and the government to save our Bagmati. I want more people to participate in the Bagmati River Festival and request them actively involved in raising awareness to conserve and preserve the beautiful Himalayan Rivers of Nepal. I don&rsquo;t have any word to express myself. I am extremely happy and thanks for the organiser for choosing me for such a prestigious award. I would like to pay my regards to New Business Age for giving me this honour and in future I will continue to dedicate myself in saving the eco system of Nepal. I think youths and school children will play a major role in saving this country from ecological hazards,&rdquo;</p>',
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			'description' => 'Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 & Chairman of Indian Tourism Development Council)',
			'sortorder' => '1705',
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		'Article' => array(
			'id' => '1843',
			'article_category_id' => '204',
			'title' => 'Challenges: Safe And Conducive Environment For Investment',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry.</strong></p>
<p>
	<br />
	<strong>Challenges: Safe and Conducive Environment for Investment</strong></p>
<p>
	<br />
	<strong>We are aware that the tourism industry in Nepal has taken some hard knocks in the last decade. Now is the time to move ahead.</strong></p>
<p style="margin-left:12.0pt;">
	<br />
	<br />
	By Shreejana Rana</p>
<p>
	&nbsp;</p>
<p>
	We are all aware the tourism industry in Nepal has taken some hard knocks in the last decade. Young democracies are vulnerable to political instability, and sacrifices are inevitable. But we just cannot sit and stare idly at years of our hard work and investment being blownaway senselessly. Creative thinking and co-ordinated planning are imperative. Our children&rsquo;s futures are at stake. However, we as investors in the tourism industry, require a safe and conducive environment for us to invest further to enhance our products and services.</p>
<p>
	Honourable Minister of Tourism, this is where the Government of Nepal could engage more with all us stakeholders to create a friendly environment where we feel encouraged and safe to invest further to bring up our products and facilities to international standards. And it is my humble request to view us as partners &ndash; not just sharp business people &ndash; in the development of the industry and the country.</p>
<p>
	For far too long, we have neglected to nurture and prioritise quality in order to use tourism as a medium to further ties and appreciate the differences &ndash; and similarities &ndash; between countries and their cultures. In order to get the full benefit from tourism &ndash; not always measured in dollars &ndash; we all need to pull up our socks and raise the bar even higher.&nbsp;Investment in education, training, human resources, marketing, adoption of best practices and collaboration between the public and private sectors are imperative. Corporate structures have to be re-defined and standardization of services has to be implemented and monitored rigorously.</p>
<p>
	I would like to share with the officiating CEO, Nepal Tourism Board, Subash Nirola that Nepal Tourism Board has been playing a pro-active role ensuring all tourism stakeholders are aware of the issues affecting the industry. We appreciate this change in attitude. You can count on us to support your initiatives and look forward to more brainstorming sessions.&nbsp;We are extremely excited to have Amitabh Kant, the genius behind the &ldquo;Incredible India&rdquo; campaign in the event. I&rsquo;ll tell you why we hope to pick your creative brain and adopt your ideas shamelessly to increase the market-ability of Nepal.</p>
<p>
	&ldquo;Malaysia, Truly Asia&rdquo; campaign captured the imagination of travellers from all over the world. As a marketing campaign, it probably has no peers, and is a lesson to all of us. We will definitely share our views with the South Asia Director of Tourism Malaysia Amran Abdul Rahman on how to take Nepal in the global map in terms of tourism.<br />
	&nbsp;</p>
<p>
	<strong>(Shreejana Rana is Director, CSR and R&amp;D, Hotel Annapurna)</strong><br />
	&nbsp;</p>',
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			'description' => 'We are all aware the tourism industry in Nepal has taken some hard knocks in the last decade. Young democracies are vulnerable to political instability, and sacrifices are inevitable.',
			'sortorder' => '1704',
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			'article_date' => '0000-00-00 00:00:00',
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	(int) 3 => array(
		'Article' => array(
			'id' => '1842',
			'article_category_id' => '204',
			'title' => 'Premium Tourism Paradigm For ‘Naturally Nepal’',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<strong>Tourism And Aviation Next 2013</strong></p>
<p>
	<br />
	<strong>Premium Tourism Paradigm for &lsquo;Naturally Nepal&rsquo;</strong></p>
<p>
	&nbsp;</p>
<p>
	By Madan Lamsal</p>
<p>
	&nbsp;</p>
<p>
	&nbsp;</p>
<p>
	Come September 27 and the world will celebrate &lsquo;Tourism Day&rsquo;. Considering the third largest industry in the world and an engine to generate more employment as compare to other industries, we along with our partners have decided to come up with this event to promote tourism in Nepal and to honour those&mdash; globally and locally &mdash; who has done a commendable job in taking the tourism in the global map.</p>
<p>
	The Conference is basically to focus on Tourism and Aviation Next. This will help us to understand this industry much better and will give us the necessary information, analysis and views to take Nepal to the global platform on the World Tourism Day through various means of communications. And what could be more communicative then newspapers, magazines, portals, TV channel and radio.</p>
<p>
	For many years tourism in Nepal has been value-for-money, adventure-driven, backpackers&rsquo; tourism. But over the years the sheen is gradually fading despite a treasured destination for leisure, religious, adventure and nature tourism. It is unfortunate that the average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.</p>
<p>
	The focus of our conference is to explore through deliberations and interactions of all major stake-holders of Nepal Tourism. If we can evolve a premium tourism model or paradigm then only we can generate more revenue under the banner of &ldquo;Naturally Nepal&rdquo;.</p>
<p>
	It is good to feel that the Tourism and Aviation Next meet brings together various leading stake-holders from Nepal Tourism Board, hotels, resorts, domestic airlines, helicopter services etc.</p>
<p>
	This meet is expected to lead a broad understanding on what can be the contours of such a premium tourism model and how can it be created, propagated, executed and benefited from. There is a need to focus on the rise of aviation sector in this country (both domestic and international) in Nepal. We are facing some challenges from meeting the quality, ways and means of increasing passenger load, technological innovations, and a sustainable business model.</p>
<p>
	But I am hopeful that together we can overcome such challenges in bringing more tourists to Nepal from across the world. Strong international and domestic aviation is at the heart of premium tourism in Nepal. Most of the domestic airlines and global aviation sector are not doing well financially in Nepal. Except a few, all have a revenue loss annually in their daily operations.</p>
<p>
	People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry. Also, the government should look into the pro-active policy to promote tourism in Nepal. We should also learn from the concept of &lsquo;Incredible India&rsquo; and Gods Own Country conceptualised by Amitabh Kant, former joint secretary in the tourism ministry from 2001 to 2007 and Malaysia&rsquo;s rising tourism industry.</p>
<p>
	I hope this event becomes a landmark in the context of the second largest source of foreign exchange for Nepal and its further growth.&nbsp;Though it is a daunting task but together we can make a beautiful Nepal.</p>
<p>
	&nbsp;</p>
<p>
	<strong>(Madan Lamsal, Chairman of New Business Age Pvt Ltd)</strong></p>',
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			'description' => 'The average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.',
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View::element() - CORE/Cake/View/View.php, line 418
include - APP/View/Articles/index.ctp, line 157
View::_evaluate() - CORE/Cake/View/View.php, line 971
View::_render() - CORE/Cake/View/View.php, line 933
View::render() - CORE/Cake/View/View.php, line 473
Controller::render() - CORE/Cake/Controller/Controller.php, line 968
Dispatcher::_invoke() - CORE/Cake/Routing/Dispatcher.php, line 200
Dispatcher::dispatch() - CORE/Cake/Routing/Dispatcher.php, line 167
[main] - APP/webroot/index.php, line 117

Notice (8): Undefined variable: file [APP/View/Elements/side_bar.ctp, line 133]
Code Context
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$dataForView = array(
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		'Article' => array(
			'id' => '1847',
			'article_category_id' => '204',
			'title' => 'Glimpses Of The Event Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<div>
	<strong>Image 1</strong></div>
<div>
	&nbsp;</div>
<div>
	The New Business Age family with the dignitaries and the award winners</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 2</strong></div>
<div>
	&nbsp;</div>
<div>
	Former Miss Nepal Sadichha Shrestha with Sharad Pradhan of Nepal Tourism Board</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 3</strong></div>
<div>
	&nbsp;</div>
<div>
	Panel discussion during the event moderated by Hotel Annapurna CEO Upaul Majumdar</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 4</strong></div>
<div>
	&nbsp;</div>
<div>
	Dignitaries from the tourism related sectors during the event at Hotel Annapurna</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<p>
		<strong>PARTNERS&rsquo; </strong>VIEWS</p>
	<p>
		<br />
		<img alt="upual" src="/userfiles/images/upual.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 169px; " /></p>
	<p>
		<strong>Upaul Majumdar</strong></p>
	<p>
		<strong>CEO of Hotel Annapurna</strong></p>
	<p>
		I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a &lsquo;can-do&rsquo; attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream. There is some movement which has started this year. And many initiatives of uniting the different segment of the industry like hotels, travel &amp; tour agencies, air lines and department of tourism has been taken. This initiative should see some &ldquo;value driven&rdquo; benefit for all sectors.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="" src="/userfiles/images/qatar(2).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 241px; height: 74px; " /></p>
	<p>
		<strong>Qatar Airways Spokesperson</strong></p>
	<p>
		Qatar Airways contribution to Nepal tourism has been very significant. Recently it helped in removing the obstructing radio antenna in Khumaltar. Qatar Airways has assisted in bringing new technology in aviation safety in Nepal through installation of a Required Navigation Performance &mdash; Authorisation Required (RNP-AR) approach into Tribhuvan International Airport (TIA), becoming the first airline in the world to operate an aircraft with a new navigational approach in Nepal. Also it is the biggest international contributor for Nepalese tourism sector by bringing in more than one lakh people to Kathmandu. Qatar Airways has always been supporting any kind of tourism activities in Nepal. This conclave brought together various stake-holders from the tourism industry of Nepal. We discussed the various problems relating to tourism and the solutions we can use to improve the current situation.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="sadichha" src="/userfiles/images/Sadichha.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 170px; " /></p>
	<p>
		<strong>Sadichha Shrestha</strong></p>
	<p>
		<strong>Corporate Communication Officer, Ace Travels</strong></p>
	<p>
		We need an effective plan and focus on how to bring more tourists to Nepal. Unlike other countries where people make artificial islands, beaches etc to promote tourism, Nepal have its own unique natural beauty. This is a gift from god to us and we should protect it with good governance and with well researched business module to earn more revenue and generate employment. We should be proud of Nepal and there is an urgent need to promote Nepal&rsquo;s religious and spiritual places. We can also promote yoga, meditation and adventure tourism because I think these are the areas where we can attract more tourists.</p>
	<p>
		&nbsp;</p>
</div>
<p>
	&nbsp;</p>',
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			'created' => '2013-09-23',
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			'description' => 'I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a ‘can-do’ attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream.',
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			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>Amitabh Kant</strong></p>
<p>
	Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 &amp; Chairman of Indian Tourism Development Council)</p>
<p>
	&ldquo;It was at the peak of this crisis, the Incredible India campaign to position India as a tourist destination was launched. But Every Crisis is an Opportunity and now tourism in India is a growing market. There is a need to raise Nepal&rsquo;s service standards, creating premium brand of experiential tourism, positioning of exotic Nepal, adding new international airport, additional terminals and new air-routes, domestic and foreign investments in tourism services etc. Thank you for this award&rdquo;</p>
<p>
	<br />
	<img alt="tourism" src="/userfiles/images/tourism(1).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 207px; " /></p>
<p>
	<strong>Tourism Malaysia</strong></p>
<p>
	Best Asian Tourism Initiative (Award received by South Asia Director of Tourism Malaysia, Amran Abdul Rahman)</p>
<p>
	&ldquo;I am very happy to receive this award. Such event will boost the Nepal tourism industry but we need to focus and plan a well researched module to make Nepal one of the best tourist places in the world. In Malaysia people know Nepal more than India because of its long association and common features in terms of lifestyle. I am sure with such events we will have a strong bonding with Nepal in terms of tourisms.&rdquo;</p>
<p>
	<br />
	<img alt="megh bahadur kc" src="/userfiles/images/Megh.jpg" style="margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 185px; " /></p>
<p>
	<strong>Megh Bahadur Ale</strong></p>
<p>
	Best Eco-friendly Himalayan Tourism Initiative (He is the founder president of Nepal River Conservation Trust)</p>
<p>
	<br />
	&ldquo;This is for the first time I am receiving such award for my contribution towards nature in Nepal. I would like to request the people of Nepal and the government to save our Bagmati. I want more people to participate in the Bagmati River Festival and request them actively involved in raising awareness to conserve and preserve the beautiful Himalayan Rivers of Nepal. I don&rsquo;t have any word to express myself. I am extremely happy and thanks for the organiser for choosing me for such a prestigious award. I would like to pay my regards to New Business Age for giving me this honour and in future I will continue to dedicate myself in saving the eco system of Nepal. I think youths and school children will play a major role in saving this country from ecological hazards,&rdquo;</p>',
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			'description' => 'Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 & Chairman of Indian Tourism Development Council)',
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			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry.</strong></p>
<p>
	<br />
	<strong>Challenges: Safe and Conducive Environment for Investment</strong></p>
<p>
	<br />
	<strong>We are aware that the tourism industry in Nepal has taken some hard knocks in the last decade. Now is the time to move ahead.</strong></p>
<p style="margin-left:12.0pt;">
	<br />
	<br />
	By Shreejana Rana</p>
<p>
	&nbsp;</p>
<p>
	We are all aware the tourism industry in Nepal has taken some hard knocks in the last decade. Young democracies are vulnerable to political instability, and sacrifices are inevitable. But we just cannot sit and stare idly at years of our hard work and investment being blownaway senselessly. Creative thinking and co-ordinated planning are imperative. Our children&rsquo;s futures are at stake. However, we as investors in the tourism industry, require a safe and conducive environment for us to invest further to enhance our products and services.</p>
<p>
	Honourable Minister of Tourism, this is where the Government of Nepal could engage more with all us stakeholders to create a friendly environment where we feel encouraged and safe to invest further to bring up our products and facilities to international standards. And it is my humble request to view us as partners &ndash; not just sharp business people &ndash; in the development of the industry and the country.</p>
<p>
	For far too long, we have neglected to nurture and prioritise quality in order to use tourism as a medium to further ties and appreciate the differences &ndash; and similarities &ndash; between countries and their cultures. In order to get the full benefit from tourism &ndash; not always measured in dollars &ndash; we all need to pull up our socks and raise the bar even higher.&nbsp;Investment in education, training, human resources, marketing, adoption of best practices and collaboration between the public and private sectors are imperative. Corporate structures have to be re-defined and standardization of services has to be implemented and monitored rigorously.</p>
<p>
	I would like to share with the officiating CEO, Nepal Tourism Board, Subash Nirola that Nepal Tourism Board has been playing a pro-active role ensuring all tourism stakeholders are aware of the issues affecting the industry. We appreciate this change in attitude. You can count on us to support your initiatives and look forward to more brainstorming sessions.&nbsp;We are extremely excited to have Amitabh Kant, the genius behind the &ldquo;Incredible India&rdquo; campaign in the event. I&rsquo;ll tell you why we hope to pick your creative brain and adopt your ideas shamelessly to increase the market-ability of Nepal.</p>
<p>
	&ldquo;Malaysia, Truly Asia&rdquo; campaign captured the imagination of travellers from all over the world. As a marketing campaign, it probably has no peers, and is a lesson to all of us. We will definitely share our views with the South Asia Director of Tourism Malaysia Amran Abdul Rahman on how to take Nepal in the global map in terms of tourism.<br />
	&nbsp;</p>
<p>
	<strong>(Shreejana Rana is Director, CSR and R&amp;D, Hotel Annapurna)</strong><br />
	&nbsp;</p>',
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			'title' => 'Premium Tourism Paradigm For ‘Naturally Nepal’',
			'sub_title' => '',
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			'content' => '<p>
	<strong>Tourism And Aviation Next 2013</strong></p>
<p>
	<br />
	<strong>Premium Tourism Paradigm for &lsquo;Naturally Nepal&rsquo;</strong></p>
<p>
	&nbsp;</p>
<p>
	By Madan Lamsal</p>
<p>
	&nbsp;</p>
<p>
	&nbsp;</p>
<p>
	Come September 27 and the world will celebrate &lsquo;Tourism Day&rsquo;. Considering the third largest industry in the world and an engine to generate more employment as compare to other industries, we along with our partners have decided to come up with this event to promote tourism in Nepal and to honour those&mdash; globally and locally &mdash; who has done a commendable job in taking the tourism in the global map.</p>
<p>
	The Conference is basically to focus on Tourism and Aviation Next. This will help us to understand this industry much better and will give us the necessary information, analysis and views to take Nepal to the global platform on the World Tourism Day through various means of communications. And what could be more communicative then newspapers, magazines, portals, TV channel and radio.</p>
<p>
	For many years tourism in Nepal has been value-for-money, adventure-driven, backpackers&rsquo; tourism. But over the years the sheen is gradually fading despite a treasured destination for leisure, religious, adventure and nature tourism. It is unfortunate that the average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.</p>
<p>
	The focus of our conference is to explore through deliberations and interactions of all major stake-holders of Nepal Tourism. If we can evolve a premium tourism model or paradigm then only we can generate more revenue under the banner of &ldquo;Naturally Nepal&rdquo;.</p>
<p>
	It is good to feel that the Tourism and Aviation Next meet brings together various leading stake-holders from Nepal Tourism Board, hotels, resorts, domestic airlines, helicopter services etc.</p>
<p>
	This meet is expected to lead a broad understanding on what can be the contours of such a premium tourism model and how can it be created, propagated, executed and benefited from. There is a need to focus on the rise of aviation sector in this country (both domestic and international) in Nepal. We are facing some challenges from meeting the quality, ways and means of increasing passenger load, technological innovations, and a sustainable business model.</p>
<p>
	But I am hopeful that together we can overcome such challenges in bringing more tourists to Nepal from across the world. Strong international and domestic aviation is at the heart of premium tourism in Nepal. Most of the domestic airlines and global aviation sector are not doing well financially in Nepal. Except a few, all have a revenue loss annually in their daily operations.</p>
<p>
	People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry. Also, the government should look into the pro-active policy to promote tourism in Nepal. We should also learn from the concept of &lsquo;Incredible India&rsquo; and Gods Own Country conceptualised by Amitabh Kant, former joint secretary in the tourism ministry from 2001 to 2007 and Malaysia&rsquo;s rising tourism industry.</p>
<p>
	I hope this event becomes a landmark in the context of the second largest source of foreign exchange for Nepal and its further growth.&nbsp;Though it is a daunting task but together we can make a beautiful Nepal.</p>
<p>
	&nbsp;</p>
<p>
	<strong>(Madan Lamsal, Chairman of New Business Age Pvt Ltd)</strong></p>',
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Warning (2): simplexml_load_file() [<a href='http://php.net/function.simplexml-load-file'>function.simplexml-load-file</a>]: I/O warning : failed to load external entity &quot;&quot; [APP/View/Elements/side_bar.ctp, line 133]
Code Context
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		'Article' => array(
			'id' => '1847',
			'article_category_id' => '204',
			'title' => 'Glimpses Of The Event Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<div>
	<strong>Image 1</strong></div>
<div>
	&nbsp;</div>
<div>
	The New Business Age family with the dignitaries and the award winners</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 2</strong></div>
<div>
	&nbsp;</div>
<div>
	Former Miss Nepal Sadichha Shrestha with Sharad Pradhan of Nepal Tourism Board</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 3</strong></div>
<div>
	&nbsp;</div>
<div>
	Panel discussion during the event moderated by Hotel Annapurna CEO Upaul Majumdar</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<strong>Image 4</strong></div>
<div>
	&nbsp;</div>
<div>
	Dignitaries from the tourism related sectors during the event at Hotel Annapurna</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	<p>
		<strong>PARTNERS&rsquo; </strong>VIEWS</p>
	<p>
		<br />
		<img alt="upual" src="/userfiles/images/upual.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 169px; " /></p>
	<p>
		<strong>Upaul Majumdar</strong></p>
	<p>
		<strong>CEO of Hotel Annapurna</strong></p>
	<p>
		I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a &lsquo;can-do&rsquo; attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream. There is some movement which has started this year. And many initiatives of uniting the different segment of the industry like hotels, travel &amp; tour agencies, air lines and department of tourism has been taken. This initiative should see some &ldquo;value driven&rdquo; benefit for all sectors.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="" src="/userfiles/images/qatar(2).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 241px; height: 74px; " /></p>
	<p>
		<strong>Qatar Airways Spokesperson</strong></p>
	<p>
		Qatar Airways contribution to Nepal tourism has been very significant. Recently it helped in removing the obstructing radio antenna in Khumaltar. Qatar Airways has assisted in bringing new technology in aviation safety in Nepal through installation of a Required Navigation Performance &mdash; Authorisation Required (RNP-AR) approach into Tribhuvan International Airport (TIA), becoming the first airline in the world to operate an aircraft with a new navigational approach in Nepal. Also it is the biggest international contributor for Nepalese tourism sector by bringing in more than one lakh people to Kathmandu. Qatar Airways has always been supporting any kind of tourism activities in Nepal. This conclave brought together various stake-holders from the tourism industry of Nepal. We discussed the various problems relating to tourism and the solutions we can use to improve the current situation.</p>
	<p>
		&nbsp;</p>
	<p>
		<img alt="sadichha" src="/userfiles/images/Sadichha.jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 150px; height: 170px; " /></p>
	<p>
		<strong>Sadichha Shrestha</strong></p>
	<p>
		<strong>Corporate Communication Officer, Ace Travels</strong></p>
	<p>
		We need an effective plan and focus on how to bring more tourists to Nepal. Unlike other countries where people make artificial islands, beaches etc to promote tourism, Nepal have its own unique natural beauty. This is a gift from god to us and we should protect it with good governance and with well researched business module to earn more revenue and generate employment. We should be proud of Nepal and there is an urgent need to promote Nepal&rsquo;s religious and spiritual places. We can also promote yoga, meditation and adventure tourism because I think these are the areas where we can attract more tourists.</p>
	<p>
		&nbsp;</p>
</div>
<p>
	&nbsp;</p>',
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			'created' => '2013-09-23',
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			'description' => 'I personally think that despite having immense potential Nepal is yet to achieve the tourism goal as compare to other countries. Undoubtedly, this country has everything which makes it unique in terms of tourism but there should be a ‘can-do’ attitude, and not just talk about the challenges. There should be a collective effort from all the tourism related sectors and I am sure in future making Nepal as one of the finest tourist destinations will not be a distant dream.',
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		'Article' => array(
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			'article_category_id' => '204',
			'title' => 'Award Winners Tourism And Aviation Next 2013',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>Amitabh Kant</strong></p>
<p>
	Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 &amp; Chairman of Indian Tourism Development Council)</p>
<p>
	&ldquo;It was at the peak of this crisis, the Incredible India campaign to position India as a tourist destination was launched. But Every Crisis is an Opportunity and now tourism in India is a growing market. There is a need to raise Nepal&rsquo;s service standards, creating premium brand of experiential tourism, positioning of exotic Nepal, adding new international airport, additional terminals and new air-routes, domestic and foreign investments in tourism services etc. Thank you for this award&rdquo;</p>
<p>
	<br />
	<img alt="tourism" src="/userfiles/images/tourism(1).jpg" style="border-top-width: 1px; border-right-width: 1px; border-bottom-width: 1px; border-left-width: 1px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 207px; " /></p>
<p>
	<strong>Tourism Malaysia</strong></p>
<p>
	Best Asian Tourism Initiative (Award received by South Asia Director of Tourism Malaysia, Amran Abdul Rahman)</p>
<p>
	&ldquo;I am very happy to receive this award. Such event will boost the Nepal tourism industry but we need to focus and plan a well researched module to make Nepal one of the best tourist places in the world. In Malaysia people know Nepal more than India because of its long association and common features in terms of lifestyle. I am sure with such events we will have a strong bonding with Nepal in terms of tourisms.&rdquo;</p>
<p>
	<br />
	<img alt="megh bahadur kc" src="/userfiles/images/Megh.jpg" style="margin-left: 10px; margin-right: 10px; margin-top: 10px; margin-bottom: 10px; width: 300px; height: 185px; " /></p>
<p>
	<strong>Megh Bahadur Ale</strong></p>
<p>
	Best Eco-friendly Himalayan Tourism Initiative (He is the founder president of Nepal River Conservation Trust)</p>
<p>
	<br />
	&ldquo;This is for the first time I am receiving such award for my contribution towards nature in Nepal. I would like to request the people of Nepal and the government to save our Bagmati. I want more people to participate in the Bagmati River Festival and request them actively involved in raising awareness to conserve and preserve the beautiful Himalayan Rivers of Nepal. I don&rsquo;t have any word to express myself. I am extremely happy and thanks for the organiser for choosing me for such a prestigious award. I would like to pay my regards to New Business Age for giving me this honour and in future I will continue to dedicate myself in saving the eco system of Nepal. I think youths and school children will play a major role in saving this country from ecological hazards,&rdquo;</p>',
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			'description' => 'Lifetime Achievement in Promotion of Tourism in South Asia (He is the former joint secretary in the tourism ministry from 2001 to 2007 & Chairman of Indian Tourism Development Council)',
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			'summary' => null,
			'content' => '<p>
	&nbsp;</p>
<p>
	<strong>People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry.</strong></p>
<p>
	<br />
	<strong>Challenges: Safe and Conducive Environment for Investment</strong></p>
<p>
	<br />
	<strong>We are aware that the tourism industry in Nepal has taken some hard knocks in the last decade. Now is the time to move ahead.</strong></p>
<p style="margin-left:12.0pt;">
	<br />
	<br />
	By Shreejana Rana</p>
<p>
	&nbsp;</p>
<p>
	We are all aware the tourism industry in Nepal has taken some hard knocks in the last decade. Young democracies are vulnerable to political instability, and sacrifices are inevitable. But we just cannot sit and stare idly at years of our hard work and investment being blownaway senselessly. Creative thinking and co-ordinated planning are imperative. Our children&rsquo;s futures are at stake. However, we as investors in the tourism industry, require a safe and conducive environment for us to invest further to enhance our products and services.</p>
<p>
	Honourable Minister of Tourism, this is where the Government of Nepal could engage more with all us stakeholders to create a friendly environment where we feel encouraged and safe to invest further to bring up our products and facilities to international standards. And it is my humble request to view us as partners &ndash; not just sharp business people &ndash; in the development of the industry and the country.</p>
<p>
	For far too long, we have neglected to nurture and prioritise quality in order to use tourism as a medium to further ties and appreciate the differences &ndash; and similarities &ndash; between countries and their cultures. In order to get the full benefit from tourism &ndash; not always measured in dollars &ndash; we all need to pull up our socks and raise the bar even higher.&nbsp;Investment in education, training, human resources, marketing, adoption of best practices and collaboration between the public and private sectors are imperative. Corporate structures have to be re-defined and standardization of services has to be implemented and monitored rigorously.</p>
<p>
	I would like to share with the officiating CEO, Nepal Tourism Board, Subash Nirola that Nepal Tourism Board has been playing a pro-active role ensuring all tourism stakeholders are aware of the issues affecting the industry. We appreciate this change in attitude. You can count on us to support your initiatives and look forward to more brainstorming sessions.&nbsp;We are extremely excited to have Amitabh Kant, the genius behind the &ldquo;Incredible India&rdquo; campaign in the event. I&rsquo;ll tell you why we hope to pick your creative brain and adopt your ideas shamelessly to increase the market-ability of Nepal.</p>
<p>
	&ldquo;Malaysia, Truly Asia&rdquo; campaign captured the imagination of travellers from all over the world. As a marketing campaign, it probably has no peers, and is a lesson to all of us. We will definitely share our views with the South Asia Director of Tourism Malaysia Amran Abdul Rahman on how to take Nepal in the global map in terms of tourism.<br />
	&nbsp;</p>
<p>
	<strong>(Shreejana Rana is Director, CSR and R&amp;D, Hotel Annapurna)</strong><br />
	&nbsp;</p>',
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			'summary' => null,
			'content' => '<p>
	<strong>Tourism And Aviation Next 2013</strong></p>
<p>
	<br />
	<strong>Premium Tourism Paradigm for &lsquo;Naturally Nepal&rsquo;</strong></p>
<p>
	&nbsp;</p>
<p>
	By Madan Lamsal</p>
<p>
	&nbsp;</p>
<p>
	&nbsp;</p>
<p>
	Come September 27 and the world will celebrate &lsquo;Tourism Day&rsquo;. Considering the third largest industry in the world and an engine to generate more employment as compare to other industries, we along with our partners have decided to come up with this event to promote tourism in Nepal and to honour those&mdash; globally and locally &mdash; who has done a commendable job in taking the tourism in the global map.</p>
<p>
	The Conference is basically to focus on Tourism and Aviation Next. This will help us to understand this industry much better and will give us the necessary information, analysis and views to take Nepal to the global platform on the World Tourism Day through various means of communications. And what could be more communicative then newspapers, magazines, portals, TV channel and radio.</p>
<p>
	For many years tourism in Nepal has been value-for-money, adventure-driven, backpackers&rsquo; tourism. But over the years the sheen is gradually fading despite a treasured destination for leisure, religious, adventure and nature tourism. It is unfortunate that the average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.</p>
<p>
	The focus of our conference is to explore through deliberations and interactions of all major stake-holders of Nepal Tourism. If we can evolve a premium tourism model or paradigm then only we can generate more revenue under the banner of &ldquo;Naturally Nepal&rdquo;.</p>
<p>
	It is good to feel that the Tourism and Aviation Next meet brings together various leading stake-holders from Nepal Tourism Board, hotels, resorts, domestic airlines, helicopter services etc.</p>
<p>
	This meet is expected to lead a broad understanding on what can be the contours of such a premium tourism model and how can it be created, propagated, executed and benefited from. There is a need to focus on the rise of aviation sector in this country (both domestic and international) in Nepal. We are facing some challenges from meeting the quality, ways and means of increasing passenger load, technological innovations, and a sustainable business model.</p>
<p>
	But I am hopeful that together we can overcome such challenges in bringing more tourists to Nepal from across the world. Strong international and domestic aviation is at the heart of premium tourism in Nepal. Most of the domestic airlines and global aviation sector are not doing well financially in Nepal. Except a few, all have a revenue loss annually in their daily operations.</p>
<p>
	People associated with the Nepali tourism and aviation stake-holders should come out with an action-plan for the industry. Also, the government should look into the pro-active policy to promote tourism in Nepal. We should also learn from the concept of &lsquo;Incredible India&rsquo; and Gods Own Country conceptualised by Amitabh Kant, former joint secretary in the tourism ministry from 2001 to 2007 and Malaysia&rsquo;s rising tourism industry.</p>
<p>
	I hope this event becomes a landmark in the context of the second largest source of foreign exchange for Nepal and its further growth.&nbsp;Though it is a daunting task but together we can make a beautiful Nepal.</p>
<p>
	&nbsp;</p>
<p>
	<strong>(Madan Lamsal, Chairman of New Business Age Pvt Ltd)</strong></p>',
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			'description' => 'The average spending per tourist was over 65 US dollars about a decade back but now it has come down to less than 40 US dollars a day.',
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